Auckland's Favourite PPC Nerd ☕

Paid Ads That Actually Drive Results

9+ years helping Kiwi businesses stop wasting ad spend and start actually growing. Google Ads, paid social, real data. No fluff, no lock-ins, no mysterious "strategy fees".

Let's Grab a Coffee ☕ View Services
Live Campaign Dashboard
Conversions
847
↑ 34% this month
ROAS
6.2x
↑ 18% vs target
Cost / Conv.
$12
↓ 22% saved
Impressions
284k
↑ 51% growth
Google Search
88%
Meta Ads
72%
YouTube
61%
SJ
MK
TP
RB
Happy clients across NZ & beyond
9+
Years Experience
NZ & AU
Markets Covered
All-In
Google Certified
Full
Funnel Expertise
What I Do

Paid Marketing Services
That Deliver ROI

Every service is tailored to what your business actually needs. No cookie-cutter campaigns, no wasted spend.

Digital marketing workspace
Strategy, execution, results. All from one person.
No outsourcing. No juniors. Just me, your campaigns, and a direct line to call when something's up.
🎯

Google Ads & PPC

Google Ads management across every format, from brand search through to Performance Max. I build campaigns that catch buyers at the right moment and turn clicks into customers.

  • Search, Display & Shopping Campaigns
  • Performance Max (PMax)
  • Demand Gen Campaigns
  • YouTube & Video Ads
  • Keyword Strategy & Bid Management
  • Conversion Tracking Setup
📱

Social Media Advertising

Paid social on Meta, Instagram and LinkedIn that gets people to actually stop scrolling. Built to grow awareness, bring in leads, and drive real sales.

  • Meta (Facebook & Instagram) Ads
  • LinkedIn Campaign Management
  • Audience Targeting & Retargeting
  • Creative Strategy & Ad Copy
  • Funnel Building & Lead Gen
📊

Analytics & Reporting

Forget vanity metrics. I dig into what's actually driving results and give you reporting that makes sense. Clear insights, plain English, and a plan to keep improving.

  • GA4 Setup & Configuration
  • Custom Dashboard Creation
  • Conversion Tracking & Attribution
  • Monthly Performance Reports
  • Strategic Recommendations
🔍

Digital Strategy

Not sure where to start? No worries. I'll look at what you've got, figure out what's actually worth doing, and give you a straight-up plan.

  • Digital Marketing Audit
  • Competitor Analysis
  • Channel Strategy Planning
  • Budget Allocation Advice
🛒

eCommerce Advertising

Built for online retailers. Google Shopping, Dynamic Remarketing, and Meta Catalogue campaigns set up properly so you can sell more without blowing the budget.

  • Google Shopping Optimisation
  • Dynamic Remarketing
  • Product Feed Management
  • Merchant Centre Setup
🗂️

Feed Optimisation

A bad product feed kills Shopping and PMax performance before a single dollar is spent. I get your feed clean, structured right, and firing on all cylinders.

  • Google Merchant Centre Audits
  • Product Title & Attribute Optimisation
  • Feed Error Resolution
  • Custom Labels & Segmentation
  • Supplemental Feed Setup
🚀

Campaign Audits

Already running ads but not getting results? I'll dig into your accounts, find what's costing you money, and give you a clear action plan to turn it around.

  • Google Ads Account Audit
  • Wasted Spend Analysis
  • Quality Score Improvement
  • Actionable Recommendations Report
Ryan Parkes
Ryan Parkes
PPC & Digital Marketing Specialist · Auckland, NZ
Google Ads Certified Google Analytics Meta Blueprint 9+ Years Experience
Platforms & Tools
🎯 Google Ads
📘 Meta Ads
💼 LinkedIn Ads
📊 Google Analytics 4
🏷️ Google Tag Manager
📈 Looker Studio
🏆
Top-Rated Specialist Unicorn Factory NZ
About Me

Hi, I'm Ryan.
I Nerd Out on PPC.

I'm Ryan. I've been running paid campaigns for NZ businesses for over 9 years, from scrappy startups to big international brands. These days I work one-on-one with clients who are tired of paying agencies and not knowing where their money goes.

Turns out caring too much about ad performance is actually a pretty good business model. Who knew. When your campaigns perform, you grow. That's the whole gig.

  • 📍 Based in Auckland, but I work with clients all over NZ and internationally via remote.
  • 💼 Came up through agency life at some of NZ's best digital firms. Now I go solo so every client gets me directly, not handed off to a junior.
  • 🎯 Specialist in Google Ads across all formats: Search, Display, Shopping, YouTube, and Performance Max.
  • 📈 I look past the vanity numbers so you can see what's actually moving the needle and what's just costing you money.
Let's Grab a Coffee ☕
Trusted By

Brands I've Worked With

A mix of big names and brilliant Kiwi businesses I've been lucky enough to work with.

How It Works

Simple Process,
Real Results

Pretty straightforward, really. Here's what working together looks like from start to finish.

Digital marketing analytics dashboard
01

Discovery Call

We have a yarn about your business, what you're trying to achieve, and what's not working. No hard sell, no jargon.

02

Audit & Strategy

I dig into your existing setup, check out the competition, and put together a strategy that actually makes sense for your market.

03

Launch & Optimise

Campaigns go live and I keep a close eye on them. Regular tweaks based on real data to keep performance heading in the right direction.

04

Report & Scale

You get a clear monthly report so you always know how things are tracking. When results are solid, we talk about where to grow next.

Get In Touch

Let's Grab
a Coffee ☕

Starting from scratch, or your current ads are just burning money? Either way, let's have a yarn. Virtual or real coffee, both work for me. No hard sell, I promise.

📞
Phone
022 047 4409
✉️
Email
ryan@parkes.co.nz
📍
Location
Auckland, New Zealand
Available for NZ-wide & remote clients
⚡
Quick to Respond (Unlike Most Agencies)
Usually back within a few hours. No ghosting. Ever.

Tell Me About Your Business ☕

Drop your details below and I'll be in touch shortly. Coffee (virtual or otherwise) is on me.

🔒 Your information is kept completely private and never shared.

☕

You're on my radar!

Got your message. I'll be in touch shortly. Coffee's already brewing on my end.